The VEYNOU boutique is the first lab-grown diamond boutique, that we realized in Frankfurt am Main, Germany. The boutique is divided into two sections. The back area functions as a small lounge area where customers can sit in an living room environment on comfortable sofas to relax in the store or have a drink. The front area has a small consultation area, where customers receive personalized advice from the brand advisors. Two display cases in the shop window, draw shoppers inside the boutique. On both sides of the boutique, additional jewelry displays are positioned along the walls. The store is designed throughout with warm earth tones and bright colors, which reinforces the brand's identity.